UK insurtech launches flood alert service in the US

“Our move into the US market demonstrates our determination to continuously improve and extend our unique flood forecasting service,” said Jonathan Jackson, CEO of Previsico. “Working in partnership with the US insurance market, we will be able to save people, properties, and businesses from the devastating impacts of flooding by mitigating its impact, particularly in the effects of surface water.”

Half of all US economic losses from flooding are the result of pluvial flooding, which occurs when extreme rainfall creates a flood independent of an overflowing body of water. However, current flash flood warnings lack actionable data, as they cover

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