Chubb Unveils AI Tool for Embedded Insurance Personalization

Anthony R. O’Donnell // November 13, 2025

(Image source: Chubb Studio web page.)

Chubb (Warren, N.J./Zurich) has introduced an AI-powered optimization engine in Chubb Studio, its global platform for embedded insurance distribution. The company announced the new capability at the Singapore Fintech Festival.

The optimization engine uses proprietary artificial intelligence to analyze data and deliver personalized insurance recommendations at the point of sale. According to Chubb, the technology is among the first of its kind offered to digital distribution partners in the insurance industry.

Sean Ringsted,

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