Survival of the Fastest–Strategy 2: Auto Quoting that Saves Customers and Insurers Time and Money

David Ayers // October 28, 2023

(Image source: Getty Images.)

In this, the second article of a four-part series, see how speed and innovation can widen your sales funnel and often beat the ROI of a traditional “expense-optimized” auto quoting process.

A typical auto insurance quote takes 7 to 15 minutes to complete—a long time in a world where online retailers empower one-click purchases. How hard do your customers have to work for a quote?

If  your applicants repeatedly enter or confirm information while their patience dwindles, they may be stuck in a quote flow that prioritizes

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