AI, GenAI: What’s Ahead for the Insurance Industry?

Dustin Lemick // March 18, 2024

(Image credit: Mohamed Nohassi/Unsplash.)

There is new attention on artificial intelligence (AI) in the insurance industry. It’s been ignited by the arrival of GenAI in late 2022. While traditional AI focuses on making predictions and learning from data, GenAI has the ability to create new and unique solutions based on learned data. It includes images, video, and other content. GenAI takes AI a step further in a new direction.

For data and process-intensive industries, like insurance, these innovations can be of particular value. Many insurance companies and industry professionals are already leveraging

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