US individual life insurance sales surge in Q3 – LIMRA

Term life new premium increased 4% in Q3 to $754 million, with policy sales up 4%, supported by rising consumer demand, underwriting automation, and expanded distribution. Indexed universal life (IUL) posted new premium of just over $1 billion in Q3, an increase across nine of the top 10 writers, and policy count grew 8%. IUL new premium totaled a record $3.2 billion year to date, representing 25% of total market sales.

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